Project Description

Imaging Unlimited

SanDisk at the 2016 Photokina

Imaging unlimited – this is the subtitle of Photokina 2016, the world’s most important photography trade show. Virtually limitless is also the SanDisk @ Photokina project, which JET Services has organised here in all its aspects for years. In 2016, there were 75 individual projects alone, which JET is executing at the trade show for SanDisk.

JET Marketing was in charge of the entire graphic design of the floor plan, including 3D renderings, the selection and production of all giveaways and print materials. In preparation for the fair, JET Project Management coordinated hotel bookings, assembly and dismantling and provided clients with online appointment planning tools and registration pages, which the JET Online Marketing team developed and set up. Plus, of course the glittering and glamorous evening event for clients and the press was organised from start to finish.

So, the entire orchestration of a successful trade show concept – performed by JET Marketing, JET Event & Incentives and JET Fair.

Project details

  • 7,150 customer contacts

  • 47 stage shows

  • 80 guests at the evening event

  • 2,500 competition entries