Unique selling points

Creation of Annotated Images for TCL and Thomson

As the saying goes: A picture paints a thousand words – a thought we put into practice for our customers TCL and Thomson when optimizing product pictures on Amazon. Because one of our many services as an Amazon agency includes the further development of images. Away from average product pictures towards images with real sales arguments.

For our customers TCL and Thomson, we also took a closer look at the product images in the course of Amazon optimization. Images that show the products from different angles, but do not offer any real added value for the user. Exactly the point we wanted to change.

In close cooperation with TCL and Thomson we have defined the most important product features for each product. Our online content team then developed the corresponding text messages in combination with the product feature. Our in-house online graphics team handled the complete redesign of the images.

In addition, we implemented logos and icons to offer customers even greater added value. If no lifestyle or hero images were available, these were designed and created by our graphics department.

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Project details